Collaborative university project - Game & campaign design

In a collaborative environment, my team and I explored the difficulty and uneasiness of moving into university accommodation, not knowing anyone and some people being too shy or anxious to socialize with people around them.

We designed a simple card game that would make it easier to break the ice and get to know flatmates by skipping the initial awkwardness of moving in.

After completing the game itself, we then designed a campaign that would promote the game and appeal to the target audience.

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nicole baroudi © 2020

nicole baroudi - communication designer