"Life in Plastic" - Campaign to encourage sustainable living

Collaborative Project - Central Saint Martins, Year 2

As part of collaborative practice, we worked with other students from various disciplines/courses to create a campaign directed towards youth, emphasizing the consequences of plastic consumption and waste. 

We focused on making our videos satirical and short to keep the attention of our target audience and to make our outcome memorable. The short duration is also effective for social media platforms.


nicole baroudi - communication designer